Patrón has announced the retirement of Ed Brown, its president and chief executive, who served for nearly 20 years at the helm of the Patrón Spirits Company. He will retire as of December 31, 2018 as Bacardi LImited completes its successful integration of the Patrón brand. In 17 years, Brown led Patrón to grow annual case volume from 118,000 cases to more than two million cases. Bacardi Limited finalized its acquisition of Patrón in April 2018.
“On behalf of Bacardi and our newest colleagues from Patrón, I would like to offer Ed our heartfelt thanks for building one of the best brands in the spirits world and beyond. We wish Ed all the best on his well-deserved retirement,” said Barry Kabalkin, vice chairman of Bacari Limited, in a company statement.
The Bacardi Limited ultra-premium spirits portfolio also includes Bacardi rum, Grey Goose vodka, Bombay Sapphire gin, Dewar’s Blended Scotch whisky, and Martini vermouth and sparkling wine. Brown will be retained as an advisor and consult post-retirement.
Photo credit: Bacardi Limited